01 Who I am
My name is Vatsan Sarathy. I founded and run Vetrinex Labs, a supplement brand that has been trading since 2015.
We sell direct to consumers in the United States, in pet health. It is a real trading business with real customers, and it is what I do every day. I have been running my own businesses for about ten years, almost all of it on the commercial side. Selling, pricing, growth.
I am buying for myself. I am not a broker, not a search fund, and not an agent acting for somebody else. Nobody is paying me a fee to write to you. I have experienced legal and financial advisers for the mechanics of a deal.
I live in London. I am looking across the whole of the UK.
02 Why this sector
I have been buying contract manufacturing for years, so I know this trade from the customer's side of it.
Formulation briefs, quality paperwork, stability work, lead times. I know what a brand is really buying when it places an order, and I know what makes it stay with the same manufacturer for ten years rather than move for a better price.
I also know that your business is not mine. Your order book might be national brands, private label for the grocers, export, or all three. That is a market you found and built, and it works.
I am not buying a plant in order to point it somewhere new.
Where I would add something is commercial. How the business wins brand customers, how it prices, and how it keeps them.
03 What I am looking for
A manufacturing business in health and the categories next to it. Supplements, nutrition, personal care.
The kind of place where the production and quality people know the plant better than any owner ever could. That is a feature, not a problem. It is most of what I am buying.
- Sector
- Manufacturing in health and related categories
- Location
- Anywhere in the UK. I will travel to you
- Intent
- To own it and run it, for the long term
If you make something close to this, it is worth a conversation even if you are not selling. Plenty of owners have never thought about it seriously, or thought about it once and put it down. Either is a fine place to start from. A first call costs you half an hour.
Book a call30 minutes Whatever you tell me stays with me, and I will sign an NDA before we discuss anything.
04 After a sale
I am buying to own the business and run it. Not to break it up, and not to sell it on in three years.
The site stays. The name stays. The people stay. I would be the owner rather than the plant manager, and I would expect to be told when I am about to do something daft on the factory floor.
How you leave is your choice. If you want to stay on for a year or two and hand over properly, that suits me well. If you want a clean exit, that works too. We would agree it early, not at the end.
05 Talk to me
Vatsan Sarathy
07780 390554 My own mobile, not a switchboard- Email vatsan@aldwychhealthgroup.co.uk
- LinkedIn linkedin.com/in/vatsansarathy
- Based London
Or book a time30 minutes Pick a slot that suits you and you will get a Zoom link. Happy to ring you instead if you would rather.
Call me directly. I answer my own phone, and if I miss you I will ring back the same day. Nothing you tell me goes any further.